About

Built from nothing.
Owned from day one.

Ajdin Brković

Ajdin Brković

Founder and CEO, MonetizeAd · Sarajevo

18 years in performance marketing, lead generation and scaling businesses. It started with affiliate arbitrage and grew into the MonetizeAd ecosystem: companies in marketing, SaaS, real estate and e‑commerce. Built from the Western Balkans, with no VC money and no Silicon Valley network.

years
18+years
companies
20+companies
people
1,500+people
countries
24countries

The journey

From affiliate marketing
to 20+ companies.

2007

First steps

Started in affiliate marketing and performance arbitrage at 14. Learned early that marketing is math, not magic.

2012

The beginning

Started out with Mersad: performance campaigns and affiliate systems. No investors, no connections, just results.

2017

MonetizeAd founded

The first ad-tech company from Sarajevo. Years of affiliate work became a real company.

2019

Network expansion

Several brands on the affiliate system, then MonadSearch, PrimeShop360, MonadLead and MonadPlug.

2025

SaaS and scale

Medius CRM launched. From running campaigns to building the tools that run them.

2026

An AI team, in public

IRIS and a team of 9 AI agents now run the ecosystem with me. Wins, fails and systems, all shared in public.

2027

Coming soon

Something big is coming.

The next chapter is already being built. Quietly, for now.

What I believe in

Most people use marketing as a cost centre. I built it as an ownership model.
Ajdin Brković

Build, don't talk

Actions over advice. Every system, every company, every AI agent was built, not theorized.

From the Balkans, globally

Proving that world-class companies can be built from anywhere. Sarajevo is the HQ, the world is the market.

AI as a co-founder

Not replacing people, making them stronger. IRIS and the agent team handle what I can't get to, so I can focus on what matters.

Own what you build

Every company and every system is owned and controlled. Not rented, not borrowed.

How it works here

Not a theory.
A live build.

I built an AI team of 9 agents that runs the operation with me. They handle what I can't get to, and the whole build happens in public. You see what works and what doesn't, from the front row.

Meet the AI team →

Ask IRIS

Ajdin's AI · Online

IRIS answers in the chat, in any language.

Live Log Weekly

Follow the build.

Every Friday, one email: a win, a fail and a lesson from running 20+ companies.

Or read the Live Log →